WEDIA, a software content management and cross-media publishing company, announced a fundraising of 2.6 million euros. Achieved with BNP Paribas Private Equity and X-Ange, a historical partner of WEDIA, this fundraiser is designed to accelerate the development of new offerings around SaaS model (Software as a Service), and to pursue WEDIA external growth.
In the era of media convergence, content publishing is becoming a
strategic issue for companies and media groups, as they can reach their
customers and readers via numerous media (paper, web, mobile, e-paper
... ). To enable them to increase the impact of their publications to
all these media, WEDIA proposes Open4, the solution of content
management and cross-media publishing (multichannel editorial systems
for the Press, communication cross-media platforms, solutions for
operational multichannel marketing).
With this positioning, WEDIA meets a great success today with
Communications and Marketing Directions and the Press, and is one of
the main players in this sector with over 100 references (large
accounts and newspaper groups), a turnover of 6.5 million Euros in 2008
and net income increased by 4 over the same period.
In this context, this fundraiser helps to speed up two main areas of development:
- SaaS offer (Software as a Service) to meet market demand in a logic of rationalization of projects and rapid return on investment solutions in place;
- External growth (web-to-print players, mobile technology, international competitors).
"In a difficult economic context, the entry of BNP Paribas Private Equity to our capital and the renewed confidence of XAnge with us for over 2 years reflect the relevance of our positioning and of our growth potential in the cross-media publishing market. We believe that the 2009 year is ideal for launching new offers and new approaches (SaaS) in the market, while refining our offering to our customers large accounts and newspaper groups,"says Nicolas Boutet, CEO of WEDIA.
"We are particularly keen to accompany WEDIA - a pioneer in cross-media offerings – for a new stage in its development. Having conquered many renamed large accounts with its software offer, we firmly believe that SaaS will offer a growth accelerator for WEDIA, while responding to a clearly identified and real market need. We have confidence in management team who has already proved its worth in the past, to carry out this new phase in the life of WEDIA" said Nicolas Vaillant, director of investment at BNP Paribas Private Equity.
Dominique Agrech of X-Ange Private Equity, said: "After a very good route from our entry to the capital WEDIA at the end of 2006 and two years marked by the growth of business with clients in industry and commerce services, WEDIA has a way to accelerate and achieve a new stage in its development on a fully confirmed position of its bid."
We are sincerly happy to see Wedia developing so well and succeeding to raise money in such a period: CONGRATULATIONS!!!
Benoit Secher, Partner art Wedia, was part of the entrepreneurs taking part of our Geektrip in November last year...
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